Series 1: Digital videos (2020)
The four digital stories discuss the Institute of Urban Indigenous Health "Deadly Choices" community program to encourage healthy choices and the inspirational role of Aunty Pamela Mam (1938-2020) co-founder of the Brisbane Aboriginal and Torres Strait Islander Community Health Service (ATSICHS) and one of the first Aboriginal nurses in Queensland.
The videos were produced by the Institute for Urban Indigenous Health.
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Items in this series:
Where did you get that shirt?
Digital story which explores how the Institute of Urban Indigenous Health developed the Deadly Choices polo shirts as an incentive to encourage clients to get an annual health check.
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Because of she, we can : Aunty Pamela Mam
The digital story explores the inspirational role of Aunty Pamela Mam (1938-2020) as a co-founder of the Brisbane Aboriginal and Torres Strait Islander Community Health Service (ATSICHS) in 1973. As one of the first Aboriginal nurses in Queensland Aunty Pam was vital in encouraging Aboriginal and Torres Strait Islander people to access health care. To honour Aunty Pam, the Institute for Urban Indigenous Health created the pink Pam Mam shirt.
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Elaine Chambers-Hegarty creation of artwork for the Brisbane Broncos jersey
This digital story features Brisbane-based graphic designer and artist Elaine Chambers-Hegarty, whose family links are to the Koa and Kuku Yalanji people. Elaine was commissioned to create an artwork that is illustrative of the partnership between the Brisbane Broncos and the Institute for Urban Indigenous Health community program Deadly Choices.
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10 years of IUIH and Deadly Choices
This digital story explores the history, development and ambassadors of the Institute for Urban Indigenous Health's ground breaking Deadly Choices program and its impact on health outcomes for Queensland's Aboriginal and Torres Strait Islander communities.
Deadly Choices ambassadors featured include Preston Campbell, Laurie Daley, Keiron Lander, Steve Renouf, George Rose, Chris Sandow, Moses Sorovi, Sam Thaiday and Jonathan Thurston.
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Series 2: Clothing and merchandise (2010-2021)
Deadly Choices is a health promotion initiative of the Institute for Urban Indigenous Health (IUIH) that aims to empower Aboriginal and Torres Strait Islander peoples to make healthy choices for themselves and their families - to stop smoking, to eat good food and exercise daily. Deadly Choices health check shirts and merchandise feature design elements from artworks created by Indigenous artists.
The clothing and merchandise were commissioned by the Institute for Urban Indigenous Health.
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Items in this series:
Deadly Choices Kindy kit (2010-2021?)
Deadly Choices 'Kindy is a Deadly Choice' child backpack with Deadly Kindy Kit contents: water bottle, blanket, sunhat, library bag, lunch pack and T-shirt.
The T-shirt is yellow with grey side panels and yellow and grey sleeves. The front and back feature an Indigenous art design. The front contains arrows pointing upwards to the the Deadly Choices logo and the text 'Kindy is a deadly choice'. The back contains the text 'Kindy is a deadly choice : a deadly choice is a healthy choice'.
Description
Deadly Choices adult shirt with black side panels (2010?)
The T-shirt is grey with black side panels with the black extending through the base of the sleeves. The front and back feature an Indigenous art design. The front contains arrows pointing upwards to the Deadly Choices' logo which is encircled by the text 'IUIH - KALWUN - Kambu - ATSICHS - Yulu Burri Ba - Moreton ATSICHS' (repeated). The back contains arrows pointing upwards to the text 'Deadly Choices : a deadly choice is a healthy choice : 10'.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 70 cm
Deadly Choices adult shirt (2010-2021?)
The T-shirt contains a colourful design featuring Indigenous art on the front and back including the colours pink, purple, blue, white and yellow. The front contains the Deadly Choices logo. The back contains the text 'Purcell : 23 : a deadly choice is a healthy choice'.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Brisbane Broncos baby's short coverall (2010-2021?)
The coverall (onesie) is mainly maroon and yellow with a design featuring Indigenous artwork on the front. The design incorporates the Brisbane Broncos' logo. The Deadly Choices' logo is on the front and the text 'Deadly choices : a deadly choice is a healthy choice' on the back.
The shirt was manufactured by Ashtabula.
Description
0 (6-12 months), chest width 26 cm, back length 38 cm
Deadly Choices Brisbane Broncos child shirt (2020?)
The T-shirt is mainly maroon and yellow. The design on the front and back features Indigenous art work. The front contains the Brisbane Broncos' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
Child size 4, chest width 36 cm, back length 48 cm
Deadly Choices Brisbane Broncos child shirt (2021?)
The T-shirt is mainly maroon and yellow. The design on the front and back features Indigenous art work. The front contains the Brisbane Broncos' logo and the Deadly Choices' logo above stripes (mainly yellow). The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21' above stripes (mainly yellow). The sleeves contain the 'DC FIT' and 'health + wellbeing Queensland' logo.
The shirt was manufactured by Struddy's.
Description
4, chest width 37 cm, back length 49 cm
Deadly Choices Brisbane Broncos youth shirt (2020?)
The T-shirt is mainly maroon and yellow. The design on the front and back features Indigenous art work. The front contains the Brisbane Broncos' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
Youth size 14, chest width 44 cm, back length 61 cm
Deadly Choices Brisbane Broncos adult shirt (2010?)
The T-shirt is mainly grey with maroon side panels and grey and maroon sleeves. The design on the front and back feature Indigenous art work. The front contains the Brisbane Broncos' logo and arrows pointing upwards to the Deadly Choices' logo which is encircled by the text 'IUIH - KALWUN - Kambu - ATSICHS - Yulu Burri Ba - Moreton ATSICHS' (repeated). The back contains arrows pointing upwards to the text 'Deadly Choices : a deadly choice is a healthy choice : 10'.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 70 cm
Deadly Choices Brisbane Broncos adult shirt (2019?)
The T-shirt is mainly maroon and pink. The design on the front and back features Indigenous art work. The front contains a pink ribbon, the Brisbane Broncos' logo and the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : 19 : a deadly choice is a healthy choice'.
The shirt was manufactured by Classic.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Brisbane Broncos adult shirt (2020?)
The T-shirt is mainly maroon and yellow. The design on the front and back features Indigenous art work. The front contains the Brisbane Broncos' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 54 cm, back length 71 cm
Deadly Choices Brisbane Broncos pink adult shirt (2020)
The T-shirt is mainly pink. The design on the front and back features Indigenous art work. The front contains the logos of the Institute for Urban Indigenous Health, Brisbane Broncos and Deadly Choices. The back contains the text 'Aunty Pam : a deadly choice is a healthy choice : 20: compassion, commitment, dedication'.
Aunty Pamela Mam (1938-2020) was co-founder of the Brisbane Aboriginal and Torres Strait Islander Community Health Service (ATSICHS) in 1973. As one of the first Aboriginal nurses in Queensland Aunty Pam was vital in encouraging Aboriginal and Torres Strait Islander people to access health care. To honour Aunty Pam, the Institute for Urban Indigenous Health created the pink Pam Mam shirt.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 70 cm
Deadly Choices Brisbane Broncos adult shirt (2021?)
The T-shirt is mainly maroon and yellow. The design on the front and back features Indigenous art work. The front contains the Brisbane Broncos' logo and the Deadly Choices' logo above stripes (mainly yellow). The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21' above stripes (mainly yellow). The sleeves contain the 'DC FIT' and 'health + wellbeing Queensland' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Brisbane Broncos adult shirt (2021?)
The T-shirt is mainly blue and green. The design on the front and back feature Indigenous art work. The front contains the Brisbane Broncos' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Brisbane Broncos adult shirt (2010-2021?)
The T-shirt contains maroon, yellow and white. The design on the front and back feature Indigenous art work. The front contains the logos for the Institute of Indigenous Health and the Brisbane Broncos and arrows pointing upwards to a series of white and maroon stripes and the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Renouf : 3 : a deadly choice is a healthy choice'. The sleeves contain the number '3'.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices North Queensland Cowboys baby's short coverall (2010-2021?)
The coverall (onesie) is mainly blue and yellow with a design featuring Indigenous artwork on the front. The Deadly Choices' logo is on the front and the text 'Deadly choices : a deadly choice is a healthy choice' on the back.
The shirt was manufactured by Ashtabula.
Description
0 (6-12 months), chest width 26 cm, back length 38 cm
Deadly Choices North Queensland Cowboys child shirt (2020?)
The T-shirt is mainly blue and yellow with grey side panels with the grey extending through the base of the sleeves. The front and back feature an Indigenous art design. The front contains the North Queensland Cowboys' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
Child size 4, chest width 36 cm, back length 48 cm
Deadly Choices North Queensland Cowboys child shirt (2021?)
The T-shirt is mainly black, yellow and white. The design on the front and back feature Indigenous art work. The front contains the North Queensland Cowboys' and Deadly Choices' logos. The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
4, chest width 38 cm, back length 48 cm
Deadly Choices North Queensland Cowboys youth shirt (2020?)
The T-shirt is mainly blue, black and yellow with grey side panels with the grey extending through the base of the sleeves. The front contains the North Queensland Cowboys' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the contain the 'DC FIT' logo.
Description
Youth size 14, chest width 44 cm, back length 61 cm
Deadly Choices North Queensland Cowboys adult shirt (2020?)
The T-shirt is mainly blue, black and yellow with grey side panels with the grey extending through the base of the sleeves. The front contains the North Queensland Cowboys' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 55 cm, back length 70 cm
Deadly Choices North Queensland Cowboys adult shirt (2021?)
The T-shirt is mainly black, yellow and white. The design on the front and back feature Indigenous art work. The front contains the North Queensland Cowboys' and Deadly Choices' logos. The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 70 cm
Deadly Choices North Queensland Cowboys adult shirt (2021?)
The T-shirt is pink, yellow, black and blue. The design on the front and back feature Indigenous art work. The front contains a pink ribbon and the North Queensland Cowboys' and Deadly Choices' logos. The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Gold Coast Titans baby's short coverall (2010-2021?)
The coverall (onesie) is mainly blue and yellow with a design featuring Indigenous artwork on the front. The Deadly Choices' logo is on the front and the text 'Deadly choices : a deadly choice is a healthy choice' on the back.
The shirt was manufactured by Ashtabula.
Description
0 (6-12 months), chest width 26 cm, back length 40 cm
Deadly Choices Gold Coast Titans child shirt (2020?)
The T-shirt is mainly light blue, yellow and white. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' logo and arrows pointing upwards towards the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
Child size 4, chest width 36 cm, back length 48 cm
Deadly Choices Gold Coast Titans child shirt (2021?)
The T-shirt is black, blue and yellow. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' and Deadly Choices' logos. The back contains the text 'Deadly Choices : a deadly choice is a healthy choice : 21'. The sleeves contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
Child size 4, chest width 38 cm, back length 48 cm
Deadly Choices Gold Coast Titans youth shirt (2020?)
The T-shirt is mainly light blue, yellow and white. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' logo and arrows pointing upwards towards the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
Youth size 14, chest width 45 cm, back length 65 cm
Deadly Choices Gold Coast Titans adult shirt (2020?)
The T-shirt is mainly light blue, yellow and white. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' logo and arrows pointing upwards towards the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 20'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 55 cm, back length 71 cm
Deadly Choices Gold Coast Titans adult shirt (2021?)
The T-shirt is black, blue and yellow. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' and Deadly Choices' logos. The back contains the text 'Deadly Choices : a deadly choice is a healthy choice : 21'. The sleeves contain the contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 70 cm
Deadly Choices Gold Coast Titans adult shirt (2021?)
The T-shirt is mainly blue, maroon, yellow and grey. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Titans' and Deadly Choices' logos. The back contains the text 'Deadly Choices : a deadly choice is a healthy choice : 21'. The sleeves contain the contain the 'DC FIT' and 'health + wellbeing Queensland' logos.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Essendon adult shirt (2021?)
The T-shirt is mainly red and black. The design on the front and back feature Indigenous art work. The front contains the logos for The Long Walk, Essendon and Deadly Choices. The back contains the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the 'DC FIT' logo.
Essendon is an Australian rules football club.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Brisbane Lions adult shirt (2021?)
The T-shirt is mainly black, blue and red. The design on the front and back feature Indigenous art work incorporating a lion on the front. The front contains the Brisbane Lions' and Deadly Choices' logos. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Gold Coast Suns adult shirt (2010-2021?)
The T-shirt is orange, yellow and white. The design on the front and back feature Indigenous art work. The front contains the Gold Coast Suns' logo and arrows pointing upwards to the Deadly Choices' logo. The back contains the arrows pointing upwards to the text 'Martin : 4 : a deadly choice is a healthy choice'.
The shirt was manufactured by Tura Sports.
Description
M, chest width 56 cm, back length 69 cm
Deadly Choices Queensland Firebirds adult shirt (2021?)
The T-shirt contains a variety of colours including purple, yellow, maroon, white and pink. The design on the front and back feature Indigenous art work. The front contains the Diamond Spirit and Queensland Firebird logos and arrows pointing upwards to the Deadly Choices' logo. The back contains arrows pointing upwards to the text 'Deadly choices : a deadly choice is a healthy choice : 21'. The sleeves contain the 'DC FIT' logo.
The shirt was manufactured by Struddy's.
Description
M, chest width 56 cm, back length 69 cm